Incorporate images, video, and trust builders.
Incorporate relevant pictures into your page.
Images can boost conversions by fostering emotion in your copy.
Photos aren’t suitable for all pages. In some cases, a video may be more appropriate.
Opt for the mediums that communicate your offer most effectively.
Trust is another critical factor that influences conversion rate.
Trust elements on your page, such as testimonials, security badges, and customer logos, can increase conversions significantly.
Other trust builders, you can include are download count, share count, media mentions, and an anti-spam statement.